Ivory soap slogan "99-44/100% Pure" was cleverly invented by Harley Proctor who with the help of chemists determined that Ivory soap was only 56/100 pure. Proctor simply subtracted 56 from 100 and came up with "99-44/100% Pure".
John Van Wormer invented paper milk cartons after dropping a bottle of milk one morning. The bottle broke spilling the milk everywhere. That annoyance was enough for Van Wormer to come up with the idea.
Microsoft threatened 17 year old Mike Rowe with a lawsuit after the young man launched a website named MikeRoweSoft.com.
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